TY  - BOOK
AU  - Stirton, Paul
TI  - Jan Tschichold and the New Typography
SN  - 9780300243956
U1  - DSGN 
PY  - 2019///
CY  - .
PB  - Yale Architectural Press
KW  - Communication Design
KW  - Design
KW  - Design History
KW  - Editorial Design
KW  - Graphic Design
KW  - Typography
N1  - This handsome volume offers a new understanding of Tschichold’s work, and of the underlying theories of the artistic movement he helped to form, by analyzing his collections: illustrations, advertisements, magazines, and books by well-known figures, such as Kurt Schwitters, El Lissitzky, Aleksandr Rodchenko, and László Moholy-Nagy, and lesser-known artist-designers, including Willi Baumeister, Max Burchartz, Walter Dexel, and Piet Zwart. This book also charts the development of the New Typography, a broad-based movement across Central Europe that included “The Ring,” a group formed by Schwitters in 1927. Tschichold played a crucial role in defining this movement, documenting the theory and practice in his most influential book, The New Typography (1928), still regarded as a seminal text of graphic design
ER  -